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Tag Archives: youtube

LA-Area Communicators Discuss Video and SEO

September 3, 2010 – 10:17 am

On August 19, Business Wire LA hosted a media breakfast and panel discussion titled “Video & SEO: Best Practices for Effective Marketing & PR” at the Olympic Collection in west Los Angeles. Our expert panel discussed the increasing popularity of online video in brand communications and shared tips with the audience of LA area communicators [...]

By Amy Yen, Marketing Specialist, Business Wire | Posted in Industry Blogs | Also tagged Bender Helper Impact, BMI, BreakMedia, business wire, Business Wire Events, Dave Toole, Hanna Pantle, Joel Russell, LABJ, Los Angeles Business Journal, Matt Meeks, MEDIAmobz, Meredith Kendall, multimedia, Press Release Tips, press releases, seo, universal search, video | Comments Off

Reporting earnings, Cisco style

August 11, 2010 – 11:17 pm

EARNINGS reporting practices are evolving and becoming more complicated as companies increasingly integrate social media channels into their distribution circuits — and one good example is the closely watched technology bellwether Cisco Systems Inc. (NASDAQ:CSCO) Yesterday, Cisco reported its Q4 2010 results after the regular Nasdaq trading hours but during a very active after-hours session [...]

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By IR Web Report | Posted in Articles, Industry Blogs | Also tagged blogs, CSCO, facebook pages, social media, time stamps, twitter, web disclosure | Comments Off

Please Repeat: Influence is not Popularity

August 11, 2010 – 4:45 am

…and popularity is not influence. In social media, influence has taken center stage. With the spotlight perfectly fixed on the “me” in social media, a large shadow is now cast over the “we” that defines the social web. As individuals begin to realize the possibilities and benefits that surface as a result of building connected [...]

By brian | Posted in Industry Blogs | Also tagged Business - Marketing, Facebook, fast company, hp, influence, influencer, lab, social media, study, twitter | Comments Off

Social media early adopters embrace investor relations, study finds

July 29, 2010 – 5:24 am

COMPANIES that are early adopters of social media for corporate communications are increasingly using channels like Twitter, Facebook and YouTube to deliver investor-related information, a new study has found. Conducted by Q4 Web Systems, which provides software for managing corporate and investor relations websites, the study looks at the social media activities of 362 companies [...]

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By Dominic Jones | Posted in Articles, Industry Blogs, Investor Relations | Also tagged blogs, compliance, disclosure, Facebook, slideshare, social media, twitter | Comments Off

Investors, golf, cancer & social media

May 7, 2010 – 4:54 pm

Two communication folks from American Century Investments, a mutual fund firm with about $60 billion under management, gave a great talk today at the Social Media Club of Kansas City on an online campaign building the company’s brand. As investor relations and corporate communication people at many companies are exploring social media – dipping our [...]

By Dick Johnson | Posted in Industry Blogs | Also tagged Facebook, financial communications, Investor Relations, IR 2.0 - Web & social media, PR, social media, twitter | Comments Off

Business Wire and MEDIAmobz Team Up To Help Clients Bring Video To Their News

February 24, 2010 – 9:37 am

A successful marketing or PR campaign involves a lot of components, and chief among them is great content. Part of that content is, obviously, text. Searchability guides much of marketing today, and properly written text means better search results.
But another key component is multimedia. Compelling product demonstrations, captivating commercials, videos that go viral . . [...]

By Phil Dennison, Senior Marketing Specialist, Business Wire | Posted in Industry Blogs | Also tagged business wire, marketing video, MEDIAmobz, multimedia, new media, Press Release Tips, Smart News Release, video communications, video news release | Comments Off

Revealing the People Defining Social Networks

October 1, 2009 – 5:47 am

Source: Shutterstock
Social Networks are among the most powerful examples of socialized media. They create a dynamic ecosystem that incubates and nurtures relationships between people and the content they create and share.
As these communities permeate and reshape our lifestyle and how we communicate with one another, we’re involuntarily forcing advertisers and marketers to rapidly evolve how [...]

By brian | Posted in Industry Blogs | Also tagged Business - Marketing, data, digg, docstoc, Facebook, Flickr, friendfeed, linkedin, mixx, myspace, ning, qik, scribd, social media, stats, twitter, Upcoming.org, ustream, yelp | Comments Off