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Don’t Forget Who is Also Interested in Your News — Congress and Wall Street

January 30, 2012 – 7:00 am

by Danny Selnick, Vice President, Public Policy Services, Business Wire DC Did you ever think that your earnings or hiring news might really be of interest to members of Congress? Well they are. When a company has positive earnings or announces expansion plans, it may tie into job stability and growth — not just at the company, but [...]

By Amy Yen, Marketing Specialist, Business Wire | Posted in Industry Blogs | Also tagged business wire, Danny Selnick, earnings releases, public affairs, Public Policy, public policy news, Public Policy Wire, public relations | Comments Off

Editor’s Corner: PR Disasters! Why a Crisis Comm Plan is Critical

October 20, 2011 – 10:00 am

When it comes to crisis communications, if you’re not in charge of the story right away, someone else will be. That’s why it’s critical to have a plan in place.

By Phil Dennison, Senior Marketing Specialist, Business Wire | Posted in Industry Blogs | Also tagged Crisis Communications, Editor's Corner, Editors, Ivy Lee, PR, public relations | Comments Off

Editor’s Corner: Grammar Snob Alert! Who vs. Whom Demonstrates Usage in Transition

September 13, 2011 – 6:13 am

Who versus whom–THAT is the question. Business Wire editor Andrew Guinn tackles this testy grammar quandary in this latest edition of Editor’s Corner.

By Monika Maeckle | Posted in Industry Blogs | Also tagged Andrew Guinn, business wire, Editor's Corner, Editors, how to write a press release press release writing tips, press release quotes, press release quotes best practices, Press Release Tips, Press Release writing, public relations, quotes in press releases | Comments Off

Editor’s Corner: Best Practices for Presenting Quotes in Press Releases

July 20, 2011 – 6:13 am

Making note-worthy quotes in press release is an ongoing challenge for writers of press releases. Here’s some tips from a Business Wire editor who on making yourself notable AND quotable.

By Amy Yen, Marketing Specialist, Business Wire | Posted in Industry Blogs | Also tagged Andrew Guinn, business wire, Editor's Corner, Editors, how to write a press release press release writing tips, press release quotes, press release quotes best practices, Press Release Tips, Press Release writing, public relations, quotes in press releases | Comments Off

Editor’s Corner: Avoid Press Release Buzzkill with George Orwell’s Writing Tips

May 24, 2011 – 6:13 am

By Rebecca Bennett, Editor, Business Wire Seattle While there’s plenty a PR pro can do to draw attention to press releases – solid SEO terms, attractive multimedia, for example – simple language should not be underestimated. Straightforward language in the body of a release can be a big asset in establishing credibility and gaining traction. Those writing press releases should avoid buzzwords [...]

By Amy Yen, Marketing Specialist, Business Wire | Posted in Industry Blogs | Also tagged business wire, BusinessWired, commonly used press release phrases, Editor's Corner, Editors, how to write a press release, press release buzzwords, Press Release Tips, Press Release writing, Rebecca Bennett | Comments Off

Editor’s Corner: How to Bring Social Media into Your Press Release

March 22, 2011 – 7:13 am

Editor’s Corner: Tips for bringing social media into your press release and getting you message found, seen and shared

By Amy Yen, Marketing Specialist, Business Wire | Posted in Industry Blogs | Also tagged business wire, Editor's Corner, Editors, Facebook, Google, how to write a press release, John Benutty, Press Release Tips, social media, social media press releases, twitter, youtube | Comments Off

Daylight Saving Time And Other Timing Tips for Your Press Releases

March 10, 2011 – 7:28 am

Daylight Saving Time springs forward this Sunday. Don’t forget to factor the spring tradition into your press release timing. Here’s some tips that might help.

By Monika Maeckle | Posted in Industry Blogs | Also tagged All Things Press Release, business wire, daylight savings time, Editor's Corner, Editors, how to write a press release, how-to press release, Press Release Tips, public relations | Comments Off

Editor’s Corner – January Edition

January 26, 2011 – 12:04 pm

With 31 bureaus around the world and more newsrooms than all of our competitors combined, Business Wire is proud to provide local expertise and superior service, backed by the most accurate editors in the world. In Editor’s Corner, we ask some of our best to chime in on how to get the most out of [...]

By Amy Yen, Marketing Specialist, Business Wire | Posted in Industry Blogs | Also tagged business wire, BusinessWired, Editor's Corner, Editors, international press release services, International Services, Joe O'Brien, press release services, Press Release Tips, press release translation, press releases | Comments Off

Reaching Public Policy Audiences: Choosing the Right Words & Platforms

November 24, 2010 – 9:16 am

by Danny Selnick, Vice President, Public Policy Services, Business Wire DC November’s mid-term elections are over and voters and pundits can talk ad infinitum about who’s in, who’s out, and why — and even what challenges President Obama and his administration face because of the shift in power in the House and a narrowing of [...]