Tag Archives: twitter

Foursquare Now 10 Million Strong: Has Your Business Checked-in?

Foursquare is an emerging mobile network that connects people and places through mobile phones. While it isn’t the only player in the space, Foursquare does appear to be the game to beat. The 800 pound gorilla is Facebook Places but other geo-location nicheworks are also growing including Loopt and Gowalla. Each equally bring together the [...]

The Hashtag Economy

Hashtags are to the social web what emoticons were to Web 1.0 and TXTing. While both are forms of expression and sentiment, there is one subtle, but vital difference. Hashtags are not only part of online culture, they are defining a new era of communication on the Web and IRL (in real life). With over [...]

#BlueKey Tweetathon Helps to Raise Awareness of Growing World Displacement Crisis

In the spirit of the upcoming #PRStudChat ‘Social Good’ session on June 15th, I wanted to share information about an event for a really good cause. The #BlueKey Tweetathon is a Twitter event beginning today at 9:00 a.m. until 9:00 p.m. ET, to help support the USA for UNHCR’s campaign to raise awareness about the refugee crisis and to urge Americans to speak out for refugees.

The Twitter Paradox

There’s an old saying, “If it ain’t broke, don’t fix it.” Twitter is a paradox that redefines that old saying to, “If it’s broke, don’t fix it, because it works.” For all intents and purposes, Twitter shouldn’t work, yet 200 million people (and bots) have created accounts in this thriving information egosystem. Now, news no [...]

#PRStudChat Announcement: Join Us For A Panel Session on Social Good

Back in 2009, a Dartmouth study revealed that the largest not-for-profit organizations were outpacing corporations and academic institutions in social media adoption. Today, more not-for-profits are finding value through targeted social media outreach and fundraising.

What’s the Connection Between Tumblr and Teenagers?

My 16 year-old-daughter first introduced me to Tumblr when she told me that she wanted to start her own blog.

You Can’t Measure What It Is You Do Not Value

ROI is as popular an acronym in social media as OMG or LOL are in TXTING. No matter how much you believe in social media, the reality is that management needs to know, what’s the ROI of Tweets in “the” Twitter or Likes in “that” Facebook thing that all the kids are talking about? Kidding [...]

How World Leaders use Social Media: Why the @WhiteHouse doesn’t follow @BarackObama & other idiosyncrasies

Guest post by Matthias Lüfkens, Associate Director of Media, World Economic Forum – Follow him on Twitter Twitter is redefining the way we communicate – and that includes our world leaders: 15 of the G20 governments use it. But the question is who follows who, who doesn’t follow who, and do world leaders even realize [...]

Announcement: #PRStudChat May 18th Graduation Session

On Wednesday night, May 18th at 8:30 p.m. ET, we will celebrate the #PRStudChat graduating class of 2011. Our seniors have worked hard throughout their college years, and we want to recognize their accomplishments, offer insight into the PR profession and wish them well, as they move forward into new and exciting communications initiatives.

Can a tweet meet the SEC’s Fair Disclosure rules?

AS MORE companies and their executives begin to use Twitter in their investor relations communications, regulatory issues are becoming a pressing concern for IR professionals and in-house counsel. While there are many complex securities law considerations that companies need to be aware of when using social media, one of the most common areas of concern [...]