Tag Archives: seo

PR Peeps Poll: 43 Percent Cite Driving Traffic as Primary Objective in Optimizing Press Releases

More than 40 percent of PR Peeps polled say they optimize their press releases for search engines in order to drive traffic back their websites. Second reason was to influence search engine results.

Upcoming Business Wire Events – Oct. 27 Edition

Join Business Wire experts in your area for media breakfasts, panel discussions and other insightful events. We bring local media members and industry thought leaders to your market to discuss today’s most relevant topics, from writing for SEO to marketing with social media. Best of all, Business Wire events are usually free of charge. Check [...]

Short rules: Most Press Release Headlines too Long for Google News

To get into Google News, write headlines less than 70 characters, says recent report by Schwartz Communications

SEO 104: Press Release SEO Final Exam

Welcome to the final edition (for now) of our SEO Q&A mini-series.  If you haven’t yet, I recommend taking a few minutes and reading through the previous posts: SEO 101, SEO 102 and SEO 103. If you’re the impatient type, feel free to go straight to the Final Exam.  Otherwise, continue on to our final [...]

InvestorHQ and NewsHQ Now Available

We teased you with them a couple of months ago — now they’re finally available. InvestorHQ and NewsHQ, our new online investor center and online newsroom products, are here for your company to build and better your web presence. Take a look at today’s press release, and view the two slideshows below that outline some [...]

Upcoming Business Wire Events – Sept. 14 Edition

Join Business Wire experts in your area for media breakfasts, panel discussions and other insightful events. We bring local media members and industry thought leaders to your market to discuss today’s most relevant topics, from writing for SEO to marketing with social media. Best of all, Business Wire events are usually free of charge. Check [...]

LA-Area Communicators Discuss Video and SEO

On August 19, Business Wire LA hosted a media breakfast and panel discussion titled “Video & SEO: Best Practices for Effective Marketing & PR” at the Olympic Collection in west Los Angeles. Our expert panel discussed the increasing popularity of online video in brand communications and shared tips with the audience of LA area communicators [...]

SEO 103: Advanced Press Release SEO Questions From Our Webinars

Welcome to the third edition of our webinar Q&A series.  If you missed the first two posts, please take a moment to read SEO 101 and SEO 102 so you’ll be prepared for the final exam at the end of SEO 104. Ready?  Here’s the third selection of questions straight from attendees of our press [...]

Upcoming Business Wire Events – Aug. 2 Edition

Join Business Wire experts in your area for media breakfasts, panel discussions and other insightful events. We bring local media members and industry thought leaders to your market to discuss today’s most relevant topics, from writing for SEO to marketing with social media. Best of all, Business Wire events are usually free of charge. Check [...]

SEO 102: More Press Release Optimization Questions from our Webinars

This is the second edition in my mini-series on SEO basics based on questions we’ve received in our ongoing webinar series on press release SEO.  In this post I address five questions that are a bit more advanced than those I answered in SEO 101, the first post in the series. Should we embed a [...]