Psychology - intellibridge investor relations resources

Tag Archives: Psychology

The Illusion of Importance

November 11, 2011 – 7:14 am

Guest post by Francisco Dao Most people view the social web as a tool for bringing people together and sharing ideas. They credit it with everything from democratizing media to enabling the protests of Arab spring, but they fail to see how these same community building attributes can fuel dangerous thought bubbles and lead us [...]

By Brian Solis | Posted in Industry Blogs | Also tagged Business - Marketing, francisco dao, importance, influence | Comments Off

Five stages of grief

September 15, 2011 – 3:05 pm

I hate to go all morose and contrarian on another “up” day in the markets, but … Jerome Booth, research director of London-based emerging markets specialist Ashmore Investment Management, makes an interesting point in a Sept. 14 Financial Times column. He posits that global markets are moving, slogging really, through the classic five stages of grief. When [...]

By Dick Johnson | Posted in Industry Blogs, Investor Relations, Stock market | Also tagged Bear market IR, Financial crisis & recession, Investor Relations | Comments Off

The Twitter Paradox

June 10, 2011 – 11:03 am

There’s an old saying, “If it ain’t broke, don’t fix it.” Twitter is a paradox that redefines that old saying to, “If it’s broke, don’t fix it, because it works.” For all intents and purposes, Twitter shouldn’t work, yet 200 million people (and bots) have created accounts in this thriving information egosystem. Now, news no [...]

By brian | Posted in Industry Blogs | Also tagged behavior, Business - Marketing, egosystem, interest graph, social media, sociology, twitter | Comments Off

Who are All of These Tweeple?

November 10, 2010 – 6:25 am

Twitter is not a social network. While Facebook is the digital equivalent to your online residence, Twitter is your window to relevance, a network where individuals connect through fleeting interactions yet rooted in context and interaction. How we embrace and invest our persona in this paradigm says more about the future of digital culture and [...]

By brian | Posted in Industry Blogs | Also tagged anthropology, Business - Marketing, demographic, psychographic, retweet, social media, social+science, sociology, tweet, twitter | Comments Off

Where and Why: An Unpublished Interview

October 3, 2010 – 7:11 am

Rather than let this interesting discussion sink to the cavernous depths of my inbox, I thought I’d share it with you here. 1. You’re known as a visionary of future media as well as a trendspotter… what drew you to this position? Not sure that they’re as much professions as they represent a labor of [...]

By brian | Posted in Industry Blogs | Also tagged anthropolgy, Business - Marketing, Education, literacy, privacy, social media, social+science, sociology | Comments Off

Once More, with Feeling: Making Sense of Social Media

July 26, 2010 – 5:15 am

I was recently asked at a communications and marketing conference for senior executives when Social Media would start to appeal to all senses including, vision, hearing, smell, taste, and touch. It was an interesting question and the first time that I had heard it in public. My response was that it is already in full [...]

By brian | Posted in Industry Blogs | Also tagged anthropology, Business - Marketing, emotion, empathy, experiential, feeling, kinesthetic, social media, sociology | Comments Off

Who is the ME in Social Media?

January 29, 2010 – 6:11 am

Good friend Stowe Boyd recently shared a quote by Gabriel García Márquez, “Everyone has three lives: a public life, a private life, and a secret life.”
Indeed, quite simply many of us live life allowing specific, trusted individuals to know us in one or more of our personae. Our moral compass as well as outside influences [...]

By brian | Posted in Industry Blogs | Also tagged andrew keen, brand, me, perosona, personal, privacy, social media, sociology, stowe+boyd | Comments Off

The #PRStudChat Homework Assignment

January 18, 2010 – 12:12 pm

I’ve heard a lot of great feedback about the #PRStudChat January session, which celebrated the PR educator. We had @mikinzie as our special guest moderator and her preparation, passion and enthusiasm really added to the success of our Twitter discussion. Personally, this was one of my favorite sessions for a number of reasons: the knowledge, information, insight and sheer appreciation of the educator, as demonstrated by our entire community. @valeriesimon and I also tried something a little different at the end of our discussion…we gave everyone a homework assignment in preparation of the next session, which is scheduled for February 17th.

By Deirdre | Posted in Industry Blogs | Also tagged Facebook, PRStudChat, sociology, twitter, Twitter Relationship Stairway | Comments Off

On Twitter, What Are You Doing Was Always The Wrong Question

November 20, 2009 – 12:18 am

What are you doing?
Perhaps, Twitter asked the wrong question all along.
In all honestly, who cares…it was really never about “what you were doing” that inspired your network to stay connected nor was it the siren for attracting new followers. We chose to follow you because you moved or encouraged us to do so – with [...]

By brian | Posted in Industry Blogs | Also tagged question, social media, sociology, tweet, twitter | Comments Off

The Science of Retweets on Twitter

October 23, 2009 – 4:25 am

Source: Young Go Getter
Over the years, I’ve had the opportunity to work with “Viral Marketing Scientist” Dan Zarrella on special projects related to Twitter. His focus on social science and psychology as it relates to new media and online interaction and behavior is in line with my philosophy and approach to understanding and documenting socialized [...]

By brian | Posted in Industry Blogs | Also tagged aperture, attention, behavior, Business - Marketing, dan zarrella, day, retweet, science, social media, time, tweet, twitter, word | Comments Off