Tag Archives: press releases

Editor’s Corner – January Edition

With 31 bureaus around the world and more newsrooms than all of our competitors combined, Business Wire is proud to provide local expertise and superior service, backed by the most accurate editors in the world. In Editor’s Corner, we ask some of our best to chime in on how to get the most out of [...]

Consider Daylight Savings Time When Sending Press Releases This Weekend

Most areas of the United States are “falling back” an hour at 2 a.m. local time on Sunday, November 7.   Please make note should you be distributing  news releases this weekend.   Here’s a great reference to see which geographic locations change when.  For those sending press releases to Business Wire this weekend, no worries.   The time zones [...]

PR Peeps Poll: 43 Percent Cite Driving Traffic as Primary Objective in Optimizing Press Releases

More than 40 percent of PR Peeps polled say they optimize their press releases for search engines in order to drive traffic back their websites. Second reason was to influence search engine results.

Business Wire’s Karen Reynolds on Tradeshow Tips

Tradeshows are still one of the most important channels for both B2B and B2C companies to show their products and services to interested buyers. With so many major shows coming up in the next several months, what strategies can help you maximize your tradeshow marketing investment? Karen Reynolds, Regional Manager, Business Wire/Boston offers some tradeshow [...]

Phoenix-Area Media Discuss Popularity of Social Media

by Heidi Mayer, Account Executive, & Billy Russell, Client Services Representative, Business Wire Phoenix On Friday, September 24, Business Wire Phoenix hosted a lunch seminar that provided local companies with an opportunity to meet the media and discuss how reporting has evolved amid the popularity of social media websites such as Twitter and Facebook.  Chad [...]

Breaking News: Press Release STILL Not Dead

Press Release STILL Not Dead; What is it about the changing of the seasons that provokes fantasies of its premature demise?

National Punctuation Day Cause for Celebrating Proper Use of Commas, Semi-colons and Grammar

Happy Punctuation Day! Why not celebrate with a review of some punctuation and grammar posts by Business Wire’s Grammar Gossip, Emily Jones?

Business Wire Opens Office in Austin, Texas

by Monika Maeckle Business Wire opened its doors in Austin, Texas this week, planting its flag just south of Ladybird Lake at 510 South Congress and Riverside.  A team of four veteran Business Wire staffers are delighted to have a foot in the Live Music Capitol of the World, a city we have been working from [...]

LA-Area Communicators Discuss Video and SEO

On August 19, Business Wire LA hosted a media breakfast and panel discussion titled “Video & SEO: Best Practices for Effective Marketing & PR” at the Olympic Collection in west Los Angeles. Our expert panel discussed the increasing popularity of online video in brand communications and shared tips with the audience of LA area communicators [...]

PR Peeps Poll: Almost 70% Tweet the Links to Press Releases

Almost 70% tweet the links to their press releases, Business Wire’s August PR Peeps Poll finds