November 3, 2011 – 6:13 am
Almost 70 countries around the world utilize Daylight Saving Time, which begins in the U.S. this weekend. Those sending press releases this weekend should heed the changes when choosing their distribution times.
November 1, 2011 – 7:53 am
The social media press release, like color TVs and airmail, have been coopted. EVERY press release should be easy to share and friendly to search engines so it can be found, seen and shared. Here’s some tips.
Bloomberg editors in Canada offer tips for getting the most out of your press releases at a recent Business Wire event in Toronto. 
A good photo, great headline and newsworthiness: three tips for getting your press release noticed.
February 22, 2011 – 6:13 am
Generating clips and earned media still number one measure of press release success, says PR Peeps Poll
February 3, 2011 – 8:45 am
Writing a Good Headline Has Never Been More Important. Join us for free webinar featuring a veteran newspaper editor and SEO specialist to learn tips on how to make your headline more effective.
By Monika Maeckle
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Posted in Industry Blogs
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Also tagged All Things Press Release, business wire, Business Wire Events, Education, how-to press release, Monika Maeckle, new media, PR, press release 2.0, Press Release Optimization, Press Release Tips, Press Release writing, press releases, social media, Webinars
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November 5, 2010 – 1:46 pm
Most areas of the United States are “falling back” an hour at 2 a.m. local time on Sunday, November 7. Please make note should you be distributing news releases this weekend. Here’s a great reference to see which geographic locations change when. For those sending press releases to Business Wire this weekend, no worries. The time zones [...]
November 3, 2010 – 8:02 am
More than 40 percent of PR Peeps polled say they optimize their press releases for search engines in order to drive traffic back their websites. Second reason was to influence search engine results.
By Monika Maeckle
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Posted in Industry Blogs
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Also tagged All Things Press Release, business wire, Business Wire Polls, EON: Enhanced Online News, Polls, PR Peeps poll, PR Peeps Polls, press release 2.0, Press Release Optimization, press releases, public relations, seo, social media, Social Media Release
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September 28, 2010 – 3:40 pm
Press Release STILL Not Dead; What is it about the changing of the seasons that provokes fantasies of its premature demise?
September 24, 2010 – 12:02 pm
With 31 bureaus around the world and more newsrooms than all of our competitors combined, Business Wire is proud to provide local expertise and superior service, backed by the most accurate editors in the world. In Editor’s Corner, we ask some of our best to chime in on how to get the most out of [...]
By Amy Yen, Marketing Specialist, Business Wire
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Posted in Industry Blogs
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Also tagged business wire, Editor's Corner, Editors, how to write a press release, Paul Bowman, Paul J.F. Bowman, press release linking, Press Release Tips, Press Release writing, public relations, WiredIn, WiredIn Articles
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