February 25, 2011 – 10:58 am
We’re frequently discussing the importance of good headlines, choosing the proper keywords, and tweeting your press releases. Mack Collier shows how all of it, plus real time search, comes together. Is Google News broken? And if so, can it be fixed? The power of social media: Your vacation photos on Facebook can influence people’s [...]
February 3, 2011 – 8:45 am
Writing a Good Headline Has Never Been More Important. Join us for free webinar featuring a veteran newspaper editor and SEO specialist to learn tips on how to make your headline more effective.
By Monika Maeckle
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Posted in Industry Blogs
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Also tagged All Things Press Release, business wire, Business Wire Events, Education, how-to press release, Monika Maeckle, new media, PR, Press Release, press release 2.0, Press Release Tips, Press Release writing, press releases, social media, Webinars
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January 28, 2011 – 8:50 am
The 50-40-10 Rule of Optimizing Press Releases Have you ever wondered how much energy you should put towards optimizing your press releases? If so, please consider adopting my 50-40-10 optimization technique for your next press release (it’s great for blog posts too, by the way!). So what does 50-40-10 mean? 50-40-10 is a technique for [...]
January 3, 2011 – 1:38 pm
Start the new year right — sign up for our upcoming webinar, “A Successful Online Press Release: From Start to Finish.” Join Market Motive Online PR Professor Greg Jarboe and Business Wire Product Manager Joseph Miller to learn cutting-edge practices for the modern optimized press release. This workshop will cover current best practices of the [...]
November 3, 2010 – 8:02 am
More than 40 percent of PR Peeps polled say they optimize their press releases for search engines in order to drive traffic back their websites. Second reason was to influence search engine results.
By Monika Maeckle
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Posted in Industry Blogs
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Also tagged All Things Press Release, business wire, Business Wire Polls, EON: Enhanced Online News, Polls, PR Peeps poll, PR Peeps Polls, Press Release, press release 2.0, press releases, public relations, seo, social media, Social Media Release
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October 27, 2010 – 6:54 am
Join Business Wire experts in your area for media breakfasts, panel discussions and other insightful events. We bring local media members and industry thought leaders to your market to discuss today’s most relevant topics, from writing for SEO to marketing with social media. Best of all, Business Wire events are usually free of charge. Check [...]
By Amy Yen, Marketing Specialist, Business Wire
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Posted in Industry Blogs, Media relations
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Also tagged Amy Napier Viteri, AP, Associated Press, business wire, Business Wire Events, CBS/KCAL, Coast Magazine, ESPN.com, Gillian Flaccus, Jerry Sullivan, KCAL, Lisa Liddane, McNeely Pigott & Fox, Meet the Media, Michele Gile, Nashville media, Newport Beach media, Orange County Business Journal, Orange County media, OrangeCounty.com, Paul Kuharsky, pitching tips, press release SEO, Press Release Tips, press releases and SEO, public relations, Rob Robinson, seo, social media, WKRN-TV
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October 26, 2010 – 7:30 am
To get into Google News, write headlines less than 70 characters, says recent report by Schwartz Communications
September 20, 2010 – 8:54 am
Welcome to the final edition (for now) of our SEO Q&A mini-series. If you haven’t yet, I recommend taking a few minutes and reading through the previous posts: SEO 101, SEO 102 and SEO 103. If you’re the impatient type, feel free to go straight to the Final Exam. Otherwise, continue on to our final [...]
September 13, 2010 – 5:47 pm
Join Business Wire experts in your area for media breakfasts, panel discussions and other insightful events. We bring local media members and industry thought leaders to your market to discuss today’s most relevant topics, from writing for SEO to marketing with social media. Best of all, Business Wire events are usually free of charge. Check [...]
By Amy Yen, Marketing Specialist, Business Wire
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Posted in Industry Blogs
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Also tagged Amanda Murphy, Bill Balderaz, Bill Flook, business wire, Business Wire Events, Cecilia Kang, Chad Graham, Cindy Kim, Dave Culbertson, Facebook, Gautham Nagesh, IR, Lora Deeds, Nick Wakeman, Paul Sherman, PR, Press Release Tips, public relations, seo, social media, social media ROI, Tim Betcher
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August 12, 2010 – 8:38 am
Welcome to the third edition of our webinar Q&A series. If you missed the first two posts, please take a moment to read SEO 101 and SEO 102 so you’ll be prepared for the final exam at the end of SEO 104. Ready? Here’s the third selection of questions straight from attendees of our press [...]
By Joseph Miller, EON Product Manager
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Posted in Industry Blogs
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Also tagged Bing, business wire, Google, search engine optimization, seo, seo 102, SEO Tip Jar, web 2.0, Webinars, Yahoo
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