Business Wire’s Media Relations Team manages more than 10,000 email and RSS subscriptions a year from bloggers, journalists, analysts, investors and other news consumers. How do they do it? It’s a combo of high tech with high touch.
November 5, 2010 – 1:46 pm
Most areas of the United States are “falling back” an hour at 2 a.m. local time on Sunday, November 7. Please make note should you be distributing news releases this weekend. Here’s a great reference to see which geographic locations change when. For those sending press releases to Business Wire this weekend, no worries. The time zones [...]
October 28, 2010 – 6:47 am
by Cecile Oreste, Media Relations Specialist/DC Taxi Magic is revolutionizing the taxi industry through innovative technology products. The company is part of Alexandria, Va. based RideCharge Inc., which started operations in February 2007. Although Taxi Magic has been around for a few years, this is the company’s first time using Business Wire to distribute its [...]
By Phil Dennison, Senior Marketing Specialist, Business Wire
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Posted in Industry Blogs, Media relations
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Also tagged business wire, Jay McClary, media coverage, press release success, Press Release Tips, Sanders Partee, Taxi Magic, TBD.com
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October 21, 2010 – 6:43 am
by Joseph Miller, EON Product Manager, Business Wire Austin Business Wire’s distribution and technology products have evolved considerably throughout the years (we’re celebrating our 50th anniversary next year!). With the advent of Internet distribution and other standards along with prolific creation of digital media such as photos and videos, we’ve been quick to adopt multimedia [...]
by Cathy Baron Tamraz, Chairman and Chief Executive Officer, Business Wire SEC Chairman Mary Schapiro, in prepared remarks to the Society of Corporate Secretaries and Governance Professionals last Friday, stated the SEC is intent on ensuring that all investors have access to a highly complex and technologically sophisticated trading market. We at Business Wire could [...]
By Amy Yen, Marketing Specialist, Business Wire
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Posted in Industry Blogs
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Also tagged business wire, Cathy Baron Tamraz, disclosure, distribution, mobile, mobile apps, newswire, NX, press releases, regulation fd, SEC, warren buffett
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It’s the age old question. As long as companies and PR practitioners have been sending releases, everyone has wanted to know when is the best time to send my release?
Everyone still wants to know because there is really no true right answer. Until Google starts mining data directly from our minds predicting the future will continue to be a difficult endeavor. However, with the power of free tools and site search it’s become relatively easy to get a read on the present and measure short term opportunities.
Here’s my basic premise: using tools like Google Trends and site search on the major press release distribution sites like Business Wire to gauge the amount of competition, you can increase your chances of catching a wave and contributing to a hot story.
By Joseph Miller, EON Product Manager
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Posted in Industry Blogs
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Also tagged business wire, Google, Google Trends, Press Release Optimization, Press Release Strategy, Press Release Tips, search, seo, SEO Tip Jar, web 2.0
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by Monika Maeckle, Vice President of New Media “I think now, more than ever, traditional press releases matter and that wire services like Business Wire are worth the expense – or rather – the investment.”–Alan Weinkrantz We don’t pretend to be objective about press releases, and indeed a quote from our boss Warren Buffett, seems appropriate here: [...]
By Monika Maeckle, Vice President New Media Business Wire
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Posted in Industry Blogs
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Also tagged business wire, how-to press release, Monika Maeckle, Press Release, press release 2.0, Press Release Case Studies, Press Release Tips, public relations, Publicity, social media, social media press release
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February 22, 2010 – 2:38 pm
The periodic PR Peeps Poll results are in and reflect a growing move by professional communicators to access news and press release content from mobile devices. Thirty percent of 297 polled said they do just that “all the time.”
They’re not alone. Smartphones will outnumber desktop shipments by 2012, according to a recent report by Morgan Stanley. And a [...]
By Monika Maeckle, Vice President New Media Business Wire
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Posted in Industry Blogs
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Also tagged All Things Press Release, business wire, mobile, poll, Polls, PR, PR Peeps poll, public relations, social media, web 2.0
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