by Cathy Baron Tamraz, Chairman and Chief Executive Officer, Business Wire SEC Chairman Mary Schapiro, in prepared remarks to the Society of Corporate Secretaries and Governance Professionals last Friday, stated the SEC is intent on ensuring that all investors have access to a highly complex and technologically sophisticated trading market. We at Business Wire could [...]

By Amy Yen, Marketing Specialist, Business Wire
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Posted in Industry Blogs
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Also tagged business wire, Cathy Baron Tamraz, disclosure, distribution, mobile, mobile apps, newswire, NX, press releases, regulation fd, SEC, warren buffett
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It’s the age old question. As long as companies and PR practitioners have been sending releases, everyone has wanted to know when is the best time to send my release?
Everyone still wants to know because there is really no true right answer. Until Google starts mining data directly from our minds predicting the future will continue to be a difficult endeavor. However, with the power of free tools and site search it’s become relatively easy to get a read on the present and measure short term opportunities.
Here’s my basic premise: using tools like Google Trends and site search on the major press release distribution sites like Business Wire to gauge the amount of competition, you can increase your chances of catching a wave and contributing to a hot story.

By Joseph Miller, EON Product Manager
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Posted in Industry Blogs
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Also tagged business wire, Google, Google Trends, Press Release Optimization, Press Release Strategy, Press Release Tips, search, seo, SEO Tip Jar, web 2.0
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by Monika Maeckle, Vice President of New Media “I think now, more than ever, traditional press releases matter and that wire services like Business Wire are worth the expense – or rather – the investment.”–Alan Weinkrantz We don’t pretend to be objective about press releases, and indeed a quote from our boss Warren Buffett, seems appropriate here: [...]

By Monika Maeckle, Vice President New Media Business Wire
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Posted in Industry Blogs
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Also tagged business wire, how-to press release, Monika Maeckle, Press Release, press release 2.0, Press Release Case Studies, Press Release Tips, public relations, Publicity, social media, social media press release
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February 22, 2010 – 2:38 pm
The periodic PR Peeps Poll results are in and reflect a growing move by professional communicators to access news and press release content from mobile devices. Thirty percent of 297 polled said they do just that “all the time.”
They’re not alone. Smartphones will outnumber desktop shipments by 2012, according to a recent report by Morgan Stanley. And a [...]

By Monika Maeckle, Vice President New Media Business Wire
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Posted in Industry Blogs
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Also tagged All Things Press Release, business wire, mobile, poll, Polls, PR, PR Peeps poll, public relations, social media, web 2.0
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How long does it take to write a press release? Several days, according to a Business Wire 1-Question Poll 

By Monika Maeckle, Vice President New Media Business Wire
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Posted in Industry Blogs
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Also tagged business wire, how-to press release, Monika Maeckle, new media, PR, pr education, Press Release, Press Release Optimization, Press Release Tips, Press Release writing, press releases, public relations, Publicity, seo, social media, social media press release, Social Media Release
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Today we announced the extension of our partnership with SmartBrief, custom publisher of e-newsletters read by more than 300,000 C-level executives and millions of industry professionals.
SmartBrief publishes more than 100 co-branded, customized email newsletters in partnership with leading trade associations, professional societies and corporations. Business Wire members can target SmartBrief readers by sending their press releases [...]

Today we announced the extension of our partnership with SmartBrief, custom publisher of e-newsletters read by more than 300,000 C-level executives and millions of industry professionals.
SmartBrief publishes more than 100 co-branded, customized email newsletters in partnership with leading trade associations, professional societies and corporations. Business Wire members can target SmartBrief readers by sending their press releases [...]

February 11, 2009 – 11:17 am
In a blog post called “Who needs press releases, anyway?”, Robert MacMillan at Reuters has taken notice of companies who aren’t including their full financial reports and other material information in press releases - and in some cases, not issuing press releases at all.
We’ve commented on this issue recently as well. Take a look at [...]
