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Tag Archives: PR Peeps poll

PR Peeps Poll: More than Half Say Twitter More Effective as Broadcast Tool Today than A Year Ago

November 8, 2011 – 6:13 am

PR Peeps Poll: more than half say Twitter more effective than it was a year ago as a broadcast messaging tool. Read full poll results on Twitter effectiveness.

By Monika Maeckle | Posted in Industry Blogs | Also tagged business wire, Polls, PR, PR Peeps Polls, public relations, twitter | Comments Off

PR Peeps Poll on Mobile Manners: 36% say Bad Cell Phone Manners Win Rudeness Contest

August 2, 2011 – 6:13 am

PR Peeps Poll results: Bad cell phone manners win the rudeness contest

By Monika Maeckle | Posted in Industry Blogs | Also tagged business wire, digital etiquette, Polls, PR Peeps Polls | Comments Off

PR Peeps Poll: Press Release Views are Most Valued Press Release Metric

June 21, 2011 – 6:13 am

The most valued press release metric? Good ol’ fashioned press release views, say 53% if those responding to our PR Peeps poll. Influence has to start somewhere–how about with your press release being seen?

By Monika Maeckle | Posted in Industry Blogs | Also tagged All Things Press Release, business wire, Measurement, Polls, PR Peeps Polls, Press Release Tips, public relations | Comments Off

PR Peeps Poll: Two-thirds say Press Releases Play Significant Role in Branding

May 25, 2011 – 6:13 am

Two-thirds of PR Peeps polled say press releases play a significant role in their companies’ branding efforts.

By Monika Maeckle | Posted in Industry Blogs | Also tagged All Things Press Release, Polls, PR Peeps Polls, Press Release Tips | Comments Off

PR Peeps Poll: Most PR Pros Practice Good Headline Habits

April 7, 2011 – 6:13 am

PR Peeps Poll: Vast majority emphasize keywords in headlines. Seven percent don’t know what keywords are.

By Monika Maeckle | Posted in Industry Blogs | Also tagged Polls, PR Peeps Polls, Press Release Tips | Comments Off

PR Peeps Poll: Generating Clips Still Most Important in Measuring Press Release Success

February 22, 2011 – 6:13 am

Generating clips and earned media still number one measure of press release success, says PR Peeps Poll

By Monika Maeckle | Posted in Industry Blogs | Also tagged All Things Press Release, business wire, Business Wire Polls, Measurement, Polls, PR Peeps Polls, Press Release | Comments Off

PR Peeps Poll: 43 Percent Cite Driving Traffic as Primary Objective in Optimizing Press Releases

November 3, 2010 – 8:02 am

More than 40 percent of PR Peeps polled say they optimize their press releases for search engines in order to drive traffic back their websites. Second reason was to influence search engine results.

By Monika Maeckle | Posted in Industry Blogs | Also tagged All Things Press Release, business wire, Business Wire Polls, EON: Enhanced Online News, Polls, PR Peeps Polls, Press Release, press release 2.0, Press Release Optimization, press releases, public relations, seo, social media, Social Media Release | Comments Off

PR Peeps Poll: What’s Your Biggest Digital Pet Peeve? Almost 40% said “All of the Above”

July 8, 2010 – 11:22 am

PR Peeps Poll: What’s your top digital pet peeve? Almost 40% of Professional Communicators said “all of the above.” Are we really ruder than decades ago? Apparently so.

By Monika Maeckle | Posted in Industry Blogs | Also tagged All Things Press Release, business wire, Business Wire Polls, digital etiquette, digital manners, Education, new media, Polls, social media, web 2.0, Webinars | Comments Off

PR Peeps Poll: 85% say they put hyperlinks in press releases

June 2, 2010 – 9:27 am

PR Peeps Poll suggests 85% use hyperlinks in press releases but our internal audit suggests otherwise.

By Monika Maeckle, Vice President New Media Business Wire | Posted in Industry Blogs | Also tagged All Things Press Release, business wire, Business Wire Polls, hyperlinks in press releases, Monika Maeckle, Polls, Press Release, Press Release Optimization, Press Release Tips, public relations | Comments Off

PR Peeps Poll: 30% Access News and Press Releases via Mobile Devices

February 22, 2010 – 2:38 pm

The periodic PR Peeps Poll results are in and reflect a growing move by professional communicators to access news and press release content from mobile devices. Thirty percent of 297 polled said they do just that “all the time.”

They’re not alone. Smartphones will outnumber desktop shipments by 2012, according to a recent report by Morgan Stanley. And a [...]

By Monika Maeckle, Vice President New Media Business Wire | Posted in Industry Blogs | Also tagged All Things Press Release, business wire, mobile, poll, Polls, PR, press release distribution, public relations, social media, web 2.0 | Comments Off