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Tag Archives: pitch

Has your pitch evolved along with your practice?

August 18, 2011 – 8:24 am

In my discussions with financial advisors, I get the feeling that many of us are naturally good salesmen (that’s how we got here in the first place). The problem is that because we’ve been naturally good at convincing clients to entrust us with their investment portfolios we haven’t given enough thought/training/practice to the actual pitch [...]

By Zack Miller | Posted in Uncategorized | Also tagged Books, broker, financial advisors, how to sell better, industry news, marketing, oren klaff, pitch anything, sales, selling | Comments Off

PR 2.0 Taboo Words

March 19, 2010 – 10:56 am

What words do you think of when you see a blog post titled, “PR 2.0 Taboo Words?” Are there really any taboo words? Well, there are a few words that immediately pop into my mind because I think they apply more to traditional communications. I’m not sure if they have a home in the new PR landscape, at least not the same way that they did before social media.

By Deirdre | Posted in Industry Blogs | Also tagged audience, PR 2.0, PR2.0, psychographics | Comments Off

The Influencer’s Dilemma: The Battle For Mindshare Amid Media Turmoil

July 28, 2009 – 8:42 pm

Expert Series: Louis GraySourceSuccessful businesses are always making choices and sacrifices, strategically looking as to how they are going to prioritize their resources, including human capital, budgets, and, of course, time. As the world around them adapts, so too do they need to make changes internally to respond, or to predict where trends are going [...]

By brian | Posted in Industry Blogs | Also tagged blogger, blogger+relations, media, pitching, PR, PR 2.0, PR 2.0 - New Communications, public+relations, Publicity, relations | Comments Off

Twitter Flutters into Mainstream Culture: The New Competition for Attention Starts with You

April 23, 2009 – 9:59 pm

Source
Following the solo media vs. traditional media race that led Twitter into both relevance and irrelevance, the result is that the carefully guarded community and its unique culture are now permanently altered – for better or for worse.
According to estimates sourced by Engadget Editor-in-Chief Ryan Block, Twitter grew by 1.2 million users simply as a [...]

By admin | Posted in Industry Blogs | Also tagged 2.0, art, blog, blogger, brian+solis, Business - Marketing, Business – Marketing, communications, ebook, marcom, media, media2.0, new, pitching, PR, PR 2.0 - New Communications, PR2.0, public, relations, relationship, science, social, social media, twitter | Comments Off