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Video: Checking-in as a Form of Social Currency

August 15, 2010 – 4:02 am

In part six of a series of conversations that explore the state and future of social media, Chris Beck, founder of 26dottwo (@26dottwo), and I check-in with FourSquare and other geo-location networks. We review how these location-based networks open new channels and dynamics for online and offline connections. We also examine the nuances of “checking-in” [...]

By brian | Posted in Industry Blogs | Also tagged Business - Marketing, check in, checking in, endoresement, foursquare, geo local, location, social currency, social media | Comments Off

Foursquare Means Businesses: Have you checked-in yet?

July 9, 2010 – 9:01 am

Are you playing Foursquare? Are you “going out” with Gowalla? Are you looped in with Loopt? Location-based services are once again changing the face of social networking. Where relationships were once at the center of user experience, in the Golden Triangle of mobile, social, and real-time interaction, “places” take center stage and corresponding activities and [...]

By brian | Posted in Industry Blogs | Also tagged business, Business - Marketing, foursquare, gowalla, lbs, local, location-based, networks, social, social media | Comments Off