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Tag Archives: Facebook

Using Facebook to generate leads (without breaking the bank)

October 19, 2011 – 6:45 am

There, I said it. Facebook is a HUGE TIME SUCK. But you know what? A lot of your prospects are wasting their time there, playing games, reading news, communicating with their friends (are Facebook friends really friends? I dunno). Going about Facebook completely wrong The thing is though for most firms and professionals targeting Facebook [...]

By Zack Miller | Posted in Uncategorized | Also tagged advisorinsider, finance, financial advisors, invest, lead generation, marketing, practice management, social media | Comments Off

Facebook now the size of the Internet in 2004

October 8, 2011 – 3:47 pm

Source You’ve all heard the stat, if Facebook were a country, it would be the the third largest in the world. That stat was initially shared when Facebook hit 500 million users. Now the site has more than 800 million users and a new comparison that’s worthy of blog posts, tweets and conference presentations…Facebook now [...]

By Brian Solis | Posted in Industry Blogs | Also tagged 1984, 2004, business, Business - Marketing, internet, pingdom, social media | Comments Off

Social Media’s Impending Flood of Customer Unlikes and Unfollows

October 4, 2011 – 8:15 am

This is part two in a short series to introduce The End of Business as Usual…originally posted on Harvard Business Review (edited) There’s an old saying that carries renewed meaning these days: Give the people what they want. Brands are furiously creating profiles in social networks such as Facebook and Twitter in the hopes of [...]

By brian | Posted in Industry Blogs | Also tagged book, Books, Business - Marketing, dell, end of business, end of business as usual, Google, havard business review, hbr, social media, techmeme, twitter, unfollow, unlike | Comments Off

Whoops, I didn’t mean for you to read this

September 25, 2011 – 6:43 pm

As the line between social media and privacy continues to erode, I often think about these words by Gabriel García Márquez, “Everyone has three lives: a public life, a private life, and a secret life.” Sometimes in social media, we intentionally or often, unintentionally, blur the lines between who we are (outward facing), who we [...]

By brian | Posted in Industry Blogs | Also tagged anthony weiner, Business - Marketing, dave winer, New Communications, open graph, personal brand, social media, social networking | Comments Off

The New Facebook: A Timeline for Personal Discovery and Storytelling

September 22, 2011 – 7:49 pm

“For the first time ever in a single day we had 500 million people use Facebook” – Mark Zuckerberg For those who focus on the debate between Facebook, Google Plus and Twitter are missing the true story. Today at Facebook’s f8 developer conference we were reminded about what the story really is…you and me. No, [...]

By brian | Posted in Industry Blogs | Also tagged Business - Marketing, f8, interest graph, mark+zuckerberg, open graph, social media, socialgraph | Comments Off

#Tumblr vs. #Facebook: Ask a Teen if You Want to Know the Difference

September 22, 2011 – 5:32 pm

Tumblr is certainly growing in popularity. A recent Mashable article mentioned that according to ComScore, Tumblr scored 13.4 million unique visitors in the U.S. in July, increasing 218% from the same time last year. The “blog-meets-social-network service” is experiencing what most are calling explosive growth. Tumblr has been on my radar for quite sometime having witnessed how our teens use it and rave about it.

By Deirdre Breakenridge | Posted in Industry Blogs | Also tagged communities, Deirdre Breakenridge, interview, PR 2.0, PR 2.0 Technology, social media, Social networks, Tumblr | Comments Off

Marrying #Marketing & Technology: An Interview with Julie Cros, Founder of Post Planner

August 29, 2011 – 12:00 pm

I recently spoke with Julie Cros, founder of Post Planner, and was interested to learn how she married marketing and technology. With so many of us learning, testing and embracing technology, I asked Julie to share her story on how and why she decided to launch the Post Planner Facebook application.

By Deirdre Breakenridge | Posted in Industry Blogs | Also tagged Deirdre Breakenridge, interview, Julie Cros, Post Planner, PR, PR 2.0, PR 2.0 Technology, social media | Comments Off

14 Best Practices for Brands to Grow their Audiences in Social Media

August 16, 2011 – 9:06 am

As a consumer, you are blasted with the same request over and over, “Follow Us on Twitter, Like Us on Facebook” As a consumer however it is more than natural to ask why should I or what’s in it for me? These are questions of which a significant number of businesses cannot genuinely answer. Businesses [...]

By brian | Posted in Industry Blogs | Also tagged Business - Marketing, channels, mashable, naming conventions, social business, social media, style guide, twitter | Comments Off

Please Remind Me Why I Should Like, Follow, +1 You?

August 12, 2011 – 6:36 am

Like us on Facebook. Follow us on Twitter. +1 us on Google Plus. Sound familiar? It’s an all too familiar request that consumers face everyday. But what are businesses doing to help convince customers why they should do so? The answer is not as pervasive as you might imagine or hope to expect. In fact, [...]

By brian | Posted in Industry Blogs | Also tagged +1, brand, Business - Marketing, businss, follow, jon+swartz, like, moira+gunn, NBC, press:here, scott+mcgrew, social media, twitter | Comments Off

Study: Will You Abandon Facebook in Favor of Google+?

August 4, 2011 – 2:12 pm

The question seems premature or perhaps over dramatized, but I ask it with all sincerity. Whether the answer is yes or no or if the answer is not yet within grasp, think about the question at any level you wish and try to answer it. It is the process of thinking through the strengths and [...]

By brian | Posted in Industry Blogs | Also tagged anthropology, Business - Marketing, Culture, Google, google plus, New Media University, social media, sociology, study, twitter | Comments Off