December 13, 2011 – 6:45 am
If you’re been running successful seminars to help prospect for your business, you know how hard it is to get everything right. From getting your list, to creating engaging invitations, to finding a facility, to RSVP’ing your guests. It’s a lot of details and processes. That works in our favor — getting a good [...]
December 12, 2011 – 8:27 am
On December 7, 2011, I participated in a Vocus Webinar on “The Techniques of the New PR Champion.” It was exciting for me to present some of the material from my new book, “Social Media and Public Relations: Eight New Practices for the PR Professional.” With a lot to say on the topic and very [...]
September 5, 2011 – 8:26 am
I don’t think I’ll ever be able to completely take off my PR hat; it’s usually “on” no matter what I’m doing. But, on September 16, 2011, in New York City, I’ll be wearing a different hat. It’s my blogger cap, when I cover the PRSA T3PR Conference. Twenty plus years ago when I was [...]
August 25, 2011 – 8:35 am
During the planning of the upcoming Pivot Conference, I’ve been asked many questions about what it is, what it isn’t, and why the need for another conference. Most importantly, I’ve been asked more often than not, “What is our story?” I think that’s a great question. So, I took a moment to write the story [...]
August 22, 2011 – 7:37 am
I was interviewed for a virtual event called the Future of Media: Radical Integration presented by Cision, which will take place on August 23, 2011 at 2:00 p.m. ET. The question I was asked: how important is owned media in the marketing mix today; an interesting question for PR professionals, as our focus has been [...]
By Deirdre
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Posted in Industry Blogs
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Also tagged Cision, Deirdre Breakenridge, Future of Media, Owned Media, PR, PR 2.0, PR 2.0 Technology, public relations, social media, Social Media Planning, Strategic Communications, video
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