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Tag Archives: engage

Engage with Purpose

May 4, 2011 – 8:23 am

I was recently interviewed by my friends at WebCopyPlus. I thought I’d share it with you here… At a time when everyone with a smart phone and a Twitter account boasts social media genius, digital analyst Brian Solis renews our faith in the existence of intelligent discourse in that realm. Author of Engage!, a comprehensive [...]

By brian | Posted in Industry Blogs | Also tagged business, Business - Marketing, Change, leadership, management, process, social media | Comments Off

Engage 2.0 is Now Online and in a Bookstore Near You

April 15, 2011 – 10:33 am

I’ve some great news to share with you! One year after its official release Engage 2.0 is now available… If you just bought the original Engage, don’t worry, this book doesn’t replace it. Engage 2.0 is a different book with a different purpose. When it came time to release Engage in paperback I was asked [...]

By brian | Posted in Industry Blogs | Also tagged business, Business - Marketing, engage 2.0, social media | Comments Off

Engage 2.0 is Now Online and in a Bookstore Near You

March 7, 2011 – 10:55 am

By brian | Posted in Industry Blogs | Also tagged book, Business - Marketing, engage 2, New Communications, social business, social media | Comments Off

The Next Chapter

February 11, 2011 – 9:54 am

If you’re wondering why you are seeing a few more guest posts or shorter posts than usual, there’s a reason. The next chapters in this incredible adventure are soon to unfold. Within the next few weeks, I’ll share some special news about Engage…on 3/7/11. But, before then, I would like to let you in on [...]

By brian | Posted in Industry Blogs | Also tagged book, Business - Marketing, social media, wiley | Comments Off

Engage Now Available on Audible.com

November 21, 2010 – 6:29 am

Have some time to spare? More specifically, do you have 12 hours and 50 minutes available? If so, I’m happy to share some great news…Engage is finally available on Audible.com. Engage was written to help you find the answers…that only you can answer. It places the you at the center of social media’s impact on [...]

By brian | Posted in Industry Blogs | Also tagged audible, audio, book, business, Business - Marketing, PR 2.0 - New Communications, social media | Comments Off

Will You Lead, Follow, Ignore? The Choice is Yours

October 17, 2010 – 11:11 am

Yes, while it’s a bit dramatic, its design is intentional. This is a rare moment in history where, if we take “social” media out of the discussion and we stop looking at Twitter and Facebook for just a moment, we can focus on what’s truly important. Right here, right now, what makes this time so [...]

By brian | Posted in Industry Blogs | Also tagged business, Business - Marketing, Change, governement, Politics, PR 2.0 - New Communications, revolution, social media | Comments Off

Book Review: Engage! by @BrianSolis

August 23, 2010 – 7:23 am

I just finished the book Engage! by Brian Solis. I’ve had the book for a couple of months and it’s not a book that you should just breeze through quickly. I mean this in the best possible way. This book deserves time and attention. Now, I have to disclose that I am a big fan [...]

By Deirdre | Posted in Industry Blogs | Also tagged blogging, book, communities, community, influencers, media, new media, PR 2.0, relationships, social media, Social networks, Solis | Comments Off

This is Your Time to Make a Difference: Engage or Die

August 20, 2010 – 8:40 am

We live in amazing times. Perhaps what makes it so special is that the present is rewriting the future for so many things held sacred over the years. So many industries, processes, politics, beliefs and myths clouded or seized our responsibility and capacity to force innovation and ultimately the change that is needed and long [...]

By brian | Posted in Industry Blogs | Also tagged business, Business - Marketing, Change, evolution, media, social media, society, trailer | Comments Off

The Hybrid Theory Manifesto: The Future of Marketing, Advertising, and Communications Part One

July 12, 2010 – 5:45 am

Hybrid Theory |ˈhīˌbrid thee-uh-ree |: The fusion of creative and communications, combining earned and paid media to enliven ideas, unite communities, amplify stories and spark desired outcomes. Part One of Three… Marketing, advertising, service, communications, and business dynamics in general is undergoing incredible transformation. The innovation transpiring across the board however, wasn’t ushered out of [...]

By brian | Posted in Industry Blogs | Also tagged advertising, Business - Marketing, communications, hybrid theory, manifesto, New Media University, PR, PR 2.0 - New Communications, public+relations, social media | Comments Off

Engage is Now Available in the Apple iBookstore

July 1, 2010 – 3:06 pm

My friends over at Wiley Publishing alerted me to some good news today. If you own an iPad or iPhone, Engage! is now available in the Apple iBookstore. About Engage Now is the time for businesses to shift from experimenting with social media to strategically designing and measuring campaigns that contribute to brand resonance, positive [...]

By brian | Posted in Industry Blogs | Also tagged book, Business - Marketing, ibooks, ibookstore, PR 2.0 - New Communications, social media | Comments Off