Tag Archives: Education

PR Peeps Poll: What’s Your Biggest Digital Pet Peeve? Almost 40% said “All of the Above”

PR Peeps Poll: What’s your top digital pet peeve? Almost 40% of Professional Communicators said “all of the above.” Are we really ruder than decades ago? Apparently so.

Press Release Case Study: From Press Release to Dr. Phil Show

Press release case study: Author’s first press release lands her on Dr. Phil Show and increases book sales from 2-3 a week to 2-3 a day.

Engage was Written to Help You Find Answers in Social Media

I recently hosted a discussion on the need to lessen, not eliminate, the emphasis we place on the social media case studies and “how to” posts that are now universal, as they won’t apply to the specific circumstances or context of our challenges, opportunities, and market dynamics. I believe that we should use them solely [...]

Business Wire White Papers Now Available

- by Phil Dennison, Senior Marketing Specialist Recently, Business Wire launched a series of white papers on a variety of public relations- and investor relations-related topics. The first two in the series are now available:  Engaging Global Audiences – Public Relations and Bridging Borders by Neil Hershberg (Senior Vice President, Global Media) and The State of XBRL [...]

Engage: A Video Introduction

Engage helps businesses and brands build, cultivate, and measure success in the new web and it is now available online and hopefully in a book store near you.
Please consider reading the book and if you find it helpful, please also help me share it with those who are looking to learn about social media and [...]

Engage is Now Available at a Bookstore Near You

Following a special and unforgettable debut at SXSW Interactive, I’m excited and thankful to announce that Engage! is available at bookstores near you.
When you invest so much into something that you believe will change the way people think, you can’t wait to tell the world.
This book is written for you…
It helps champions, decision makers, and [...]

Does Social Networking Impair Learning?

Source: PBCentral
It is not only an interesting question for those who run rampant in the streams of the social web, it’s an intellectual voyage that unravels answers that just may hit home.
According to a Stanford study, multitaskers are “suckers for irrelevancy” according to communication Professor Clifford Nass, one of the researchers whose findings are [...]

PR 2.0 and the New Curriculum for Colleges and Universities

recently attended the New Jersey AdClub’s Career Day at Montclair State University on April 7, 2009, after being asked to participate on their Public Relations panel. Students of all ages (not just juniors and seniors, but adult students as well) attended the event. The day was divided into breakout sessions where PR, marketing and business students were able to select the sessions of their choice.