January 18, 2012 – 4:36 pm
In this social media world we live in, the line between marketing and public relations writing is or ought to be blurred and that’s a good thing.
Requiring website registration for the sake of good measurement is a trade-off in viewership of your press release content. To register or not to register–a very tough question when it comes to press release measurement
There’s still about a month to go in our 50th Anniversary College Video Contest and we’re still looking for entries! We’re sending one lucky student to New York City to meet Warren Buffett, chairman & CEO of Business Wire’s parent company, Berkshire Hathaway, at Business Wire’s NYSE Opening Bell luncheon on September 30. Full-time U.S. [...]
By Amy Yen, Marketing Specialist, Business Wire
|
Posted in Industry Blogs
|
Also tagged 50th Anniversary, berkshire hathaway, business wire, BusinessWired, college students, college video contest, nyse, PR student contest, PR Students, student contest, warren buffett
|
Business Wire’s 50th Anniversary celebration this year features the BW Gives Back volunteer program, which affords employees the opportunity to “go to work” in their communities for the educational or charitable organizations that mean the most to them. Executive Vice President Laura Sturaitis spent last Thursday sharing her time and expertise with job seekers among the students, alumnae and members of the [...]
By Phil Dennison, Senior Marketing Specialist, Business Wire
|
Posted in Industry Blogs
|
Also tagged 50th Anniversary, business wire, Business Wire 50th Anniversary, Business Wire gives back, BW Gives Back, Charity, community, Giving, Laura Sturaitis, Raschanda Hall, St. Thomas University
|
February 3, 2011 – 8:45 am
Writing a Good Headline Has Never Been More Important. Join us for free webinar featuring a veteran newspaper editor and SEO specialist to learn tips on how to make your headline more effective.
By Monika Maeckle
|
Posted in Industry Blogs
|
Also tagged All Things Press Release, business wire, Business Wire Events, how-to press release, Monika Maeckle, new media, PR, Press Release, press release 2.0, Press Release Optimization, Press Release Tips, Press Release writing, press releases, social media, Webinars
|
February 2, 2011 – 7:00 am
Enjoy the Chinese New Year, but if you’re sending a press release, check the country’s holiday calendar before sending.
December 17, 2010 – 11:20 am
Welcome to the (R)evolution, a new series that connects you to the people, trends, and ideas defining the future of business, culture, and media. There’s a poignant observation by Gabriel García Márquez I’d like to share with you, “Everyone has three lives: a public life, a private life, and a secret life.” Which do you [...]
October 3, 2010 – 7:11 am
Rather than let this interesting discussion sink to the cavernous depths of my inbox, I thought I’d share it with you here. 1. You’re known as a visionary of future media as well as a trendspotter… what drew you to this position? Not sure that they’re as much professions as they represent a labor of [...]
September 28, 2010 – 3:40 pm
Press Release STILL Not Dead; What is it about the changing of the seasons that provokes fantasies of its premature demise?
September 25, 2010 – 2:45 pm
Connect with Brian Solis on Twitter, LinkedIn, Tumblr, Facebook Facebook founder turned philanthropist donated a staggering 100 million dollars to help invigorate Newark’s buckling education system. A good friend working closely with Mayor Cory Booker and Zuckerberg sent along these brand new images of a visit the pair made to Newark’s KIPP school. While some [...]
