Tag Archives: Editor’s Corner

Editor’s Corner: PR Disasters! Why a Crisis Comm Plan is Critical

When it comes to crisis communications, if you’re not in charge of the story right away, someone else will be. That’s why it’s critical to have a plan in place.

Editor’s Corner: Grammar Snob Alert! Who vs. Whom Demonstrates Usage in Transition

Who versus whom–THAT is the question. Business Wire editor Andrew Guinn tackles this testy grammar quandary in this latest edition of Editor’s Corner.

Editor’s Corner: Best Practices for Presenting Quotes in Press Releases

Making note-worthy quotes in press release is an ongoing challenge for writers of press releases. Here’s some tips from a Business Wire editor who on making yourself notable AND quotable.

Editor’s Corner: Avoid Press Release Buzzkill with George Orwell’s Writing Tips

By Rebecca Bennett, Editor, Business Wire Seattle While there’s plenty a PR pro can do to draw attention to press releases – solid SEO terms, attractive multimedia, for example –  simple language should not be underestimated.  Straightforward language in the body of a release can be a big asset in establishing credibility and gaining traction.  Those writing press releases should avoid buzzwords [...]

Don’t Let Your Press Releases Get Lost Without Translations

Don’t let your press releases get lost without translations just because you’re in a hurry. Translations pay off for international news copy.

Editor’s Corner: How to Bring Social Media into Your Press Release

Editor’s Corner: Tips for bringing social media into your press release and getting you message found, seen and shared

Daylight Saving Time And Other Timing Tips for Your Press Releases

Daylight Saving Time springs forward this Sunday. Don’t forget to factor the spring tradition into your press release timing. Here’s some tips that might help.

Editor’s Corner: Tips for Writing Great Photo Captions

Editor’s Corner: Having a good caption is just as important as having a good photo. Your picture may be worth a thousand words, but with another sentence or two, you can turn it into something that will really shine.

Editor’s Corner – January Edition

With 31 bureaus around the world and more newsrooms than all of our competitors combined, Business Wire is proud to provide local expertise and superior service, backed by the most accurate editors in the world. In Editor’s Corner, we ask some of our best to chime in on how to get the most out of [...]

Editor’s Corner – November Edition

With 31 bureaus around the world and more newsrooms than all of our competitors combined, Business Wire is proud to provide local expertise and superior service, backed by the most accurate editors in the world. In Editor’s Corner, we ask some of our best to chime in on how to get the most out of [...]