Tag Archives: communication

Social Media Spend to Double This Year

The spirit of social media is enlivening industries, refreshing marketing, and humanizing businesses. While the steps to the social revolution are gradual, so are the budgets that fund innovation. Progress is underway however, and with every experiment and pilot program, we learn the answers to the questions that serve as the gateways to change. Early [...]

Social Media Definition in a Cloud

I met Adam Vincenzini (@adamvincenzini) when he shared his newspaper experiment with me, which has been featured by international media including El Mundo. Adam decided to go 365 days without reading a newspaper and began to share his experience through his blog, The Comms Corner. I thought it was a creative and very difficult experiment (at least it would be for me at this point in my life). Then, Adam asked me to participate in another creative exercise called 140 Characters from 140 Comms Characters. He gathered 140 communications professionals and asked them to, in 140 characters (or less), give their definition or meaning of social media.

I’m Not Talking to You

Credit: Natalie DeeSocial Media continues to fascinate me.If you stop and think about it for a moment, we’re presented with something special…something almost too simple to appreciate.Essentially, we have been given a gift – a looking glass into the thoughts, opinions,  feedback, and dialogue that represents a snapshot of market sentiment and behavior.So, what do [...]

The NewComm Forum Spotlights the Unification of Traditional and New Media Communications

On Monday, I’m joining some of the industry’s most visionary and prolific leaders in the hybrid new world of traditional and new media and marketing.
Please visit the NewComm Forum Website for details on the activities, discussions, and people participating over the course of the two day event. If you’d like to attend, enter the code [...]