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Upcoming Business Wire Events: Powerful Pitches in Cleveland, Crisis Comm in Florida, Meet the Tech Media in LA

March 21, 2011 – 7:24 am

Powerful Pitches Hosted by Business Wire Cleveland Just about everything in a communications professional’s life involves some form of pitching. A successful pitch involves a great deal of persuasion and creativity. Join Business Wire Cleveland for a breakfast seminar featuring Jim Kukral, web entrepreneur, blogger, professional speaker, educator and author of two books – Attention! This [...]

By Amy Yen, Marketing Specialist, Business Wire | Posted in Industry Blogs, Media relations | Also tagged Amy Wagner, Boardroom Communications, Brian Deagon, Burger King, business wire, crisis comm, Crisis Communications, Don Silver, Elianne Gonzalez, G4, G4TV, G4tv.com, how to pitch, how to pitch media, Insurance Information Institute, Investor's Business Daily, Jim Kukral, journalism, Kevin Kelly, LA tech media, LABJ, Laura Vann, Los Angeles Business Journal, Lynn University Marketing and Communication, media tips, Natalie Jarvey, pitching tips, PR, Press Release Tips, press releases, public relations, South Florida Sun Sentinel, tech media, Wayne Roustan | Comments Off

Google Algorithm Changes Reward Best Practice SEO and Pay Off for Press Release Visibility

March 15, 2011 – 8:08 am

Google algorithm changes cause a spike in traffic for press releases at Business Wire, while other press release distribution services suffered dramatic decreases.

By Monika Maeckle | Posted in Industry Blogs | Also tagged All Things Press Release, business wire, Engineering, Press Release Optimization, press releases, seo | Comments Off

Upcoming Business Wire Events: Meet the Media of Richmond, Learn About Powerful Pitches in Cleveland

March 3, 2011 – 11:07 am

Meet the Richmond Media Hosted by Business Wire Washington, DC Join Business Wire DC for breakfast and a panel discussion with Richmond editors and reporters. Jon Newman of The Hodges Partnership will moderate the panel, including: Scott Bass, News Editor, Style Weekly; Rachel DePompa, Richmond Reporter, NBC12; Gregory Gilligan, Business Editor, Richmond Times-Dispatch; and Susan [...]

By Amy Yen, Marketing Specialist, Business Wire | Posted in Industry Blogs | Also tagged business wire, Cleveland media, DC media, Editors, Gregory Gilligan, how to pitch media, Jim Kukral, media tips, NBC12, pitching tips, Press Release Tips, Press Release writing, press releases, public relations, Rachel DePompa, RBride, RHome, Richmond Magazine, Richmond Times-Dispatch, Scott Bass, Style Weekly, Susan Winiecki, Washington DC Media | Comments Off

Marketing Professionals Go in Depth on Engagement at Social Media Masters

February 15, 2011 – 10:45 am

by Amy Yen, Marketing Specialist, Business Wire LA Last week, Business Wire was proud to be a sponsor of Social Media Club’s Social Media Masters workshop, a one-day program in San Diego offering advanced social media training in a unique format. Brian Solis, author of Engage, was the keynote speaker for the event, which also [...]

By Amy Yen, Marketing Specialist, Business Wire | Posted in Industry Blogs | Also tagged Brian Solis, business wire, BusinessWired, Carri Bugbee, Chuck Hester, Facebook, Keller Feller, linkedin, Murray Izenwasser, Neal Schaffer, Paul Dyer, Press Release Tips, seo, social media, Social Media Club, Social Media Masters, twitter | Comments Off

Importance of Writing Good Headlines Magnified as Attention Spans and Space Decrease

February 3, 2011 – 8:45 am

Writing a Good Headline Has Never Been More Important. Join us for free webinar featuring a veteran newspaper editor and SEO specialist to learn tips on how to make your headline more effective.

By Monika Maeckle | Posted in Industry Blogs | Also tagged All Things Press Release, business wire, Education, how-to press release, Monika Maeckle, new media, PR, Press Release, press release 2.0, Press Release Optimization, Press Release Tips, Press Release writing, press releases, social media, Webinars | Comments Off

Upcoming Event: Best Practices for Online Press Releases

January 3, 2011 – 1:38 pm

Start the new year right — sign up for our upcoming webinar, “A Successful Online Press Release: From Start to Finish.” Join Market Motive Online PR Professor Greg Jarboe and Business Wire Product Manager Joseph Miller to learn cutting-edge practices for the modern optimized press release. This workshop will cover current best practices of the [...]

By Phil Dennison, Senior Marketing Specialist, Business Wire | Posted in Industry Blogs | Also tagged Business Wire webinar, EON: Enhanced Online News, Greg Jarboe, Joseph Miller, online press release, Press Release Optimization, Press Release Tips, Webinars | Comments Off

Philadelphia Business Editors Discuss Changes in the Newsroom, Useful Pitching Tips

December 15, 2010 – 8:36 am

By: Cecile Oreste, Media Relations Specialist/DC Business Wire/Philadelphia hosted a “Meet the Editors” event on Tuesday, December 7th. The panel discussion, moderated by Cecile Oreste of Business Wire, featured Craig Ey, Editor of the Philadelphia Business Journal, and Brian Toolan, Business Editor of The Philadelphia Inquirer. More than 60 public relations and communications professionals attended [...]

By Phil Dennison, Senior Marketing Specialist, Business Wire | Posted in Industry Blogs, Media relations | Also tagged Brian Toolan, Business Wire Philadelphia, Cecile Oreste, Craig Ey, journalism, Philadelphia Business Journal, Philadelphia business news, Philadelphia Inquirer, Press Release Tips | Comments Off

Newport Area Communicators and Media Talk Industry Trends, Pitching Tips

November 19, 2010 – 7:52 am

by Amy Yen, Marketing Specialist, Business Wire LA Last week, Business Wire Newport Beach held a media breakfast for more than 70 Orange County area communicators and PR professionals to discuss trends in the media industry and tips for reaching out to Newport area media. >>Download a full audio recording of this event here. The [...]

By Amy Yen, Marketing Specialist, Business Wire | Posted in Industry Blogs | Also tagged Associated Press, business wire, Coast Magazine, Gillian Flaccus, Jerry Sullivan, journalism, LA media, Lisa Liddane, Los Angeles media, media, media tips, Newport Beach media, Newport media, OC media, OCBJ, Orange County Business Journal, Orange County media, OrangeCounty.com, pitching tips, Press Release Tips, social media, Southern California media, video | Comments Off

Upcoming Business Wire Events – Oct. 27 Edition

October 27, 2010 – 6:54 am

Join Business Wire experts in your area for media breakfasts, panel discussions and other insightful events. We bring local media members and industry thought leaders to your market to discuss today’s most relevant topics, from writing for SEO to marketing with social media. Best of all, Business Wire events are usually free of charge. Check [...]

By Amy Yen, Marketing Specialist, Business Wire | Posted in Industry Blogs, Media relations | Also tagged Amy Napier Viteri, AP, Associated Press, business wire, CBS/KCAL, Coast Magazine, ESPN.com, Gillian Flaccus, Jerry Sullivan, KCAL, Lisa Liddane, McNeely Pigott & Fox, Meet the Media, Michele Gile, Nashville media, Newport Beach media, Orange County Business Journal, Orange County media, OrangeCounty.com, Paul Kuharsky, pitching tips, Press Release Optimization, press release SEO, Press Release Tips, press releases and SEO, public relations, Rob Robinson, seo, social media, WKRN-TV | Comments Off

Upcoming Business Wire Event on PR Measurement in Portland October 21

October 7, 2010 – 10:16 am

Join Business Wire experts in your area for media breakfasts, panel discussions and other insightful events. We bring local media members and industry thought leaders to your market to discuss today’s most relevant topics, from writing for SEO to marketing with social media. Best of all, Business Wire events are usually free of charge. Check [...]

By Amy Yen, Marketing Specialist, Business Wire | Posted in Industry Blogs | Also tagged Bill MacKenzie, business wire, Eve Stevens, Intel, John Sidline, Ken Anderson, Measurement, Mobility PR, Mobility Public Relations, PR, PR analytics, PR measurement, PR metrics, PR reporting, press release measurement, press release reporting, public relations, Smarsh, Waggener Edstrom | Comments Off

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