February 13, 2012 – 7:30 am
A key objective for senior executives over the next several years is to use disruptive technology to get closer to customers, to improve relationships, and enhance experiences. It is a considerable move and the result will usher in a new era of adaptive and empathetic business models. However, this is a move that is easier [...]
By Brian Solis
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Posted in Industry Blogs
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Also tagged big data, business, Business model, Change, CMO, Disruptive Technology, ibm, leader, leadership, model, social media, stakeholder, technology
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February 10, 2012 – 10:10 am
In celebration of the 54th GRAMMY Awards, we are debuting a special edition of (R)evolution. Shot on location in Los Angeles, Evan Green, CMO of the Recording Academy discusses the fusion of two worlds, the social explosion and the increasingly sophisticated expectations of consumers. In this fascinating discussion, we learn how a 54 year old [...]
By Brian Solis
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Posted in Industry Blogs
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Also tagged audience, awards, Change, CMO, engage, evan green, grammy, interact, management, revolution, social media, television
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February 8, 2012 – 12:32 pm
Guest post by John M. Bernard, author of the new book, Business at the Speed of Now, and Chairman and Founder of Mass Ingenuity. Imagine going to work in one of Henry Ford’s factories a century ago, proud that management referred to you a “hand” or a “hammer” or maybe even a “wrench.” The labels [...]
February 7, 2012 – 12:10 pm
Chris Silva, my colleague at Altimeter Group, released a useful report today that I wanted to share with you here. Mobile is important and I believe you know this. However, when we consider mobile, we often think about the experience when and where it begins. But, we often miss the opportunity to lead a more [...]
February 3, 2012 – 12:52 pm
This is it…the Season Finale! And, what a way to end Season 2 of (R)evolution…. In this episode, Yamaha shares what is by far the most expansive view of disruptive technology’s impact on business infrastructure and culture on the show to date. What you’ll see is a genuine discussion with Jeff Hawley and Rick Williams of [...]
February 2, 2012 – 5:13 pm
My friends over at bit.ly published an interesting graph that reveals the devices as well as the days/times that people use different devices and how and when they consume information. As you can imagine, it’s across the board, but as you can see, there are waves that every device follows, except the desktop. Desktops are [...]
February 2, 2012 – 8:16 am
Guest post by Allison Cerra, author of Identity Shift With the 2012 Presidential election looming, there’s no shortage of polls to help narrow the field of candidates. I find a recent one from Fox News to be particularly fascinating. Among other questions, Republican primary voters were asked which Republican presidential candidate is most likeable and [...]
February 1, 2012 – 12:23 am
To those of you who lead “the Pinteresting life,” you’ve contributed to a phenomenon that is certainly putting its clicks where the hype is. By that I mean, Pinterest is a two-year old cultural sensation that is borderline causing dependency among its users and the rabid audiences they’re developed. This rapid fire network has pinned [...]
By Brian Solis
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Posted in Industry Blogs
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Also tagged click, ctr, Disruptive Technology, Facebook, Google, linkedin, New Communications, pinterest, pinteresting, referring, shareaholic, social media, stumbleupon, traffic, youtube
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January 30, 2012 – 9:51 am
I was recently asked to join a group of experts to contribute thoughts on trends driving the evolution of CRM over the next five years. I must say, that it’s a group of individuals whom I not only respect, but also am lucky enough to know in the real world. - Ray Wang, Principal Analyst [...]
By Brian Solis
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Posted in Industry Blogs
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Also tagged business, crm, denis pombriant, Disruptive Technology, esteban kolsky, gamification, I.F., influence, influence factor, lauren carlson, paul greenberg, ray wang, social media, softwareadvice
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January 27, 2012 – 1:25 pm
In this episode of (R)evolution, Nissan’s David Mingle, Director of Customer Management and Erich Marx, Director of Marketing join me for a refreshing conversation about social media’s impact on business transformation, customer experiences, and building an adaptive business model to learn and evolve based on new opportunities. We explore Nissan’s approach to new media for [...]
By Brian Solis
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Posted in Industry Blogs
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Also tagged advisory board, advocacy, brand, community, customer experience, customer journey, customer+service, New Communications, nissan, salesforce, social media
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