With two billion active users and 130 million domains on the web, indexing the torrent of information is a challenge for large search engines and impossible for individuals. One way to distinguish your company or organization is to build a trusted brand within your niche. Press releases, done well, can play a role here. Search [...]
By Joseph Miller, EON Product Manager
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Posted in Industry Blogs
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Also tagged advice, branding, business wire, Google, Press Release Tips, search, seo, SEO Tip Jar, seo tips, tips, Yahoo
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September 20, 2010 – 8:54 am
Welcome to the final edition (for now) of our SEO Q&A mini-series. If you haven’t yet, I recommend taking a few minutes and reading through the previous posts: SEO 101, SEO 102 and SEO 103. If you’re the impatient type, feel free to go straight to the Final Exam. Otherwise, continue on to our final [...]
August 12, 2010 – 8:38 am
Welcome to the third edition of our webinar Q&A series. If you missed the first two posts, please take a moment to read SEO 101 and SEO 102 so you’ll be prepared for the final exam at the end of SEO 104. Ready? Here’s the third selection of questions straight from attendees of our press [...]
By Joseph Miller, EON Product Manager
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Posted in Industry Blogs
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Also tagged business wire, Google, Press Release Optimization, search engine optimization, seo, seo 102, SEO Tip Jar, web 2.0, Webinars, Yahoo
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Judging from my recent experiment, they do. For years, conventional wisdom suggested avoiding special symbols such as ® (registered trademark) and ™ (trademark) in press release headlines. The assumption has been that search engines and downstream sites to which releases are pushed have difficulty digesting words with symbols attached and your release may be misconstrued. [...]
By Joseph Miller, EON Product Manager
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Posted in Industry Blogs
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Also tagged business wire, Google, Press Release Optimization, Press Release Tips, search, search engine optimization, seo, SEO Tip Jar, web 2.0, Yahoo
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February 26, 2010 – 10:43 am
We talk a lot about links in press releases at Business Wire. Why?
Because links are important signposts for both readers and search engine robots. They can help with your page rank, drive traffic to your website, amplify your message and help increase engagement and understanding.
In this edition of the All Things Press Release podcast, our EON [...]
