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Tag Archives: behavior

The Twitter Paradox

June 10, 2011 – 11:03 am

There’s an old saying, “If it ain’t broke, don’t fix it.” Twitter is a paradox that redefines that old saying to, “If it’s broke, don’t fix it, because it works.” For all intents and purposes, Twitter shouldn’t work, yet 200 million people (and bots) have created accounts in this thriving information egosystem. Now, news no [...]

By brian | Posted in Industry Blogs | Also tagged Business - Marketing, egosystem, interest graph, Psychology, social media, sociology, twitter | Comments Off

Behaviorgraphics: Discovering the “Me” in Social Media

February 25, 2011 – 10:53 am

Social media is a deeply personal ecosystem that I lovingly refer to as the EGOsystem. As such, there is a “me” in social media for a reason. It is quite literally a world in which we are at the center of our online experiences, a place where everything and everyone revolves around us. Placing ourselves [...]

By brian | Posted in Industry Blogs | Also tagged behaviorgraphics, brand, Business - Marketing, demographics, jess3, psychographics, social media | Comments Off

Social “Me”dia and the Evolving Twitter Egosystem

September 3, 2010 – 10:24 am

There’s a saying, “technology changes, people don’t.” Yet, when we consider the impact of technology on our daily lives, some very interesting observations surface… A pen now feels awkward to hold and as such, our penmanship is deteriorating. It’s now common to sit at a dinner table with family and friends where some are actively [...]

By brian | Posted in Industry Blogs | Also tagged anthropology, Business - Marketing, Culture, Facebook, science, social media, social+science, sociology, twitter | Comments Off

Video: 2010 The Banner Year for Social Media

August 21, 2010 – 9:08 am

In part nine (which is really the first part) of a series of conversations exploring the state and future of social media with Chris Beck, founder of 26dottwo (@26dottwo), we define the metamorphosis of media production, discovery and consumption and how social networking is affecting behavior and communication. Our social graphs are shifting from linear [...]

By brian | Posted in Industry Blogs | Also tagged Business - Marketing, consumption, context, relationships, social media, social networking | Comments Off

The Science of Retweets on Twitter

October 23, 2009 – 4:25 am

Source: Young Go Getter
Over the years, I’ve had the opportunity to work with “Viral Marketing Scientist” Dan Zarrella on special projects related to Twitter. His focus on social science and psychology as it relates to new media and online interaction and behavior is in line with my philosophy and approach to understanding and documenting socialized [...]

By brian | Posted in Industry Blogs | Also tagged aperture, attention, Business - Marketing, dan zarrella, day, Psychology, retweet, science, social media, time, tweet, twitter, word | Comments Off