Tag Archives: atpr

Press Release Case Study: From Press Release to Dr. Phil Show

Press release case study: Author’s first press release lands her on Dr. Phil Show and increases book sales from 2-3 a week to 2-3 a day.

When Press Releases Go Global, Timing Important: All Things Press Release Podcast

Timing is everything, especially when press releases go global, says Marianne Pohl, an editor in Business Wire’s London newsroom.
All Things Press Release launches a “Going Global with Your Press Release” podcast series today with an episode on timing. Marianne shares tips on what to consider when sending press releases across time zones around the world.
Simultaneous?  Play [...]

PR Peeps Poll: 32% say 2009 Social Media Efforts “Good not Great”

The December 2009 PR Peeps poll results are in–better late than never, folks–and 32% of respondents rated their social media efforts for 2009 “good, not great.”
Regarding the question, “How would you rate the success of your social media efforts in 2009?” 174 answered as follows:

Fantastic–22, or 13%
Good, not great–56, or 32%
Fair–41,  or 24%
Still debating if  it’s worth the time–40, [...]

Heinz Press Release Case Study: All Things Press Release Podcast

Latching onto a timely news hook can make your press release reap big results online. Hear the details in this edition of the All Things Press Release podcast

Turn Your Press Release into An Advisory: All Things Press Release Podcast

The best way to publicize an event is to turn your press release into an advisory. Learn more at the All Things Press Release podcast.

Add Twitter to Your Press Release: All Things Press Release Podcast

Should you add Twitter to your Press Release? We think so. Listen to the All Things Press Release podcast to find out how to do it.

Become A Media Resource: All Things Press Release Podcast

Want more media coverage for your press release? Try becoming a true media resource. More in the All Things Press Release podcast

Typos and Bad Grammar Don’t Belong in Your Press Release: All Things Press Release Podcast

Bad spelling and grammar don’t belong in your press release. Check out the All Things Press Release podcast for more press release tips.

Adding Multimedia to Your Press Release: Press Release Tips from the All Things Press Release Podcast

Adding Multimedia to Your Press Release is covered in the All Things Press Release Podcast on Press Release Tips

All Things Press Release Podcast: How Much Does it Cost to Send A Press Release?

How Much Does it Cost to Send A Press Release? The All Things Press Release podcast explores this question.