December 16, 2011 – 8:00 am
by Ai Arakawa, Media Relations Specialist, Business Wire/Tokyo Different people have different customs, and you might think that the uniqueness of Japanese customs is outstanding or exotic. Robin Pharo, who, after working for a Tokyo IT department, penned an article in JAPAN TODAY about the Japanese and their “entirely different” meeting style compared to their [...]

November 15, 2011 – 11:13 am
New media careers don’t come to an end, they just morph to the next stage. Vice President of New Media Monika Maeckle leaves Business Wire to launch a strategic communications consultancy in 2012, and to cover the life cycle at the Texas Butterfly Ranch blog.

November 15, 2011 – 8:00 am
Established in 1982, the Friends of the Charlotte Mecklenburg Library is a non-profit organization dedicated to supporting the Charlotte Mecklenburg Library, its collections, programs and services. Recent budget difficulties have highlighted the need for the community to come together in assisting local government to maintain traditional levels of service throughout the library system. The Friends’ [...]

November 8, 2011 – 11:03 pm
For publicly listed companies, transparency is not an option — it is an obligation. by Neil Hershberg, Senior Vice President, Global Media The European Commission said as much when it implemented its harmonized pan-European disclosure standards for the 27-member European Union in January 2007. The compliance guidelines were aptly titled: the Transparency Obligations Directive ["TOD"]. Therefore, the European [...]

November 3, 2011 – 6:13 am
Almost 70 countries around the world utilize Daylight Saving Time, which begins in the U.S. this weekend. Those sending press releases this weekend should heed the changes when choosing their distribution times.

November 1, 2011 – 7:53 am
The social media press release, like color TVs and airmail, have been coopted. EVERY press release should be easy to share and friendly to search engines so it can be found, seen and shared. Here’s some tips.

October 21, 2011 – 7:00 am
The recently-signed The Child and Family Services Innovation and Improvement Act, and other new and pending legislation, has positive implications for the adoption of XBRL as a data reporting standard.

October 18, 2011 – 8:00 am
by Rishika Luthra, Media Relations Specialist, Business Wire/Canada Ever wondered why your press release didn’t get the traction you felt it deserved? Or why a specific newspaper ignored your announcement? The answer is simple: the best way to “be heard” is to first know the publications you’re pitching. In a candid discussion with Business Wire [...]

Posted in Industry Blogs, Media relations
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Tagged Andrew Phillips, Brandie Weikle, healthzone.ca, journalism, MRT, parentcentral.ca, pitching, pitching media, pitching tips, public relations, Rishika Luthra, Toronto Star
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October 17, 2011 – 10:17 am
Business Wire Gives Back: Monika Maeckle, Texas butterfly ambassador, helps kids understand the Monarch butterfly migration at the San Antonio Botanical Garden’s Amazing Butterflies exhibit.
